In response to many of your questions about marketing theorists, I thought I would do a whole series on marketing theories and the theorists who came up with them.
I wanted to start with one of my favourite marketing theorists, Kenichi Ohmae. Who among other things is responsible for the acclaimed, 3 Cs Model.
Letβs explore this topic together!!! π
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Chapters
0:00 Who was Kenichi Ohmae?
3:56 The 3 C's Model explained
7:23 Adjusting the 3 Cs Model for different situations
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